At Specialized, building bikes isn't a job, It's a full-bore, hardcore religion A religion that's helped us evolve as a company and as riders over the last 20 years. To some, our obsession may seem a little sick in the head. But then, those poople probably don't ride They don't understand that, to be the best at YOU NEED TO BE A FANATIC. And believe us, there's plenty of those wandering around our hallways. People like aur product designers, who pursue innovations like they were well-hidden singletracks. Or the masochistic group down in R&D, who probably have more scar tissue than the entire NHL combined. Even our founder, Mike Sinyard, has been known to cancel mectings just so he could spend more time on the trail, Weird? Not to us. We started Specialized for two major reasons. Number one: We Iove the sport. Number two: We want to build products that help people like you enjoy the sport as much as we do. Period. So flip through the following pages. And be happy knowing all of the products were conceived, designed, tested and built by the same twisted fanatics that use them.
Cutting-edge technology, intelligently applied. The S-Works series is where our engineers take the most advanced materials like our M2 Metal Matrix Composite and C3 carbon and combine them with world-class components to create the ultimate machines for elite riders. If it's good enough for Ned Overend and Team Specialized, it's here.
On some full-suspension bikes, aggression has its price: A loss of energy going up, and a loss of control coming down. Not on Ground Control. Both our completely re-designed AIM (Active Independent Mechanism) models and our downhill-tested FSR models offer our improved geometry for razor-sharp sleering response and neutral "N Factor" (That's zero pedal-bounce, in plain English), Climbing, descending, seated or standing. The Ground Control's are fully active all the time. On Ground Control aggression has its rewards.
Ask yourself, "Am I a better rider than I was 5 years ago?" If your answer is "Yes", there are a few things about Stumpjumper you should know. First, look at the frames. The M2 Metal Matrix composite in Stumpjumper frames is 20% stiffer, 8% stronger than any other material on any bike These are SEAL numbers, measured and tested. Next, check the geometry. While other bikes are designed for an oul spectically designed for new shocks with more travel. That puts more of your weight over the front and makes it more responsive. So why worry about percentages and fractions of inches? You're better, components are better. Your bike should be better too.
The hills are calling, and all you need is a RockHopper to answer, Thats because RockHoppers are designed especially for riders who have put in the miles on the flat-lands and are looking for a leg-up on the trails above town. Aggressive Pro-Fit Race Geometry and high-quality frames make for a solid starting point for beginners as well as the perfect platform to build your dream bike. Whether you're coming from a HardRock or right off the living room couch, the RockHoppers have the feel, fit and performance of pure off-road excitement.
If you're going to spend the money to get a bike, you'd better make sure you're spending if wisely. When you ride a HardRock, you'll see and feel the benefits of the legendary Specialized marque in high-quality welds, fully brazed dropouts and fork tips and tons of intelligently-designed features. Sure, all the stuff we put into the Hardrock line costs a little more. But when all those discount bikes are taking up space on the scrap metal heap, you and your Hardrock will still be on the trail.
